Tuesday 27 July 2010

EA partners with microtransactions firm

EA has a HUGE library of games already in development, so it's a fairly good chance that it's nothing to do with the MMO arm of EA (Bioware Mythic) but just in case I thought I'd pass along the news.

Keep in mind though, microtransactions do not mean F2P, probably just TRH....

Electronic Arts ( ERTS - news - people ), one of the world's largest games publishers, on Monday partnered with microtransactions platform Live Gamer to bolster its online game efforts. The companies did not disclose details of their partnership.

http://www.forbes.com/2010/07/26/electronic-arts-videogames-technology-microtransactions.html